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IHADA Tone Up UV Clear Beige Sunscreen

High-protection SPF 50+ PA++++ UV milk for bright and even skin tone -30mL

QR115.00

The Shiseido IHADA Medicated Face Protect UV Milk (Tone Up Clear Beige) is an award-winning Japanese hybrid sunscreen designed specifically for sensitive, reactive, or "trouble-risk" skin.

Formulated as a medicated quasi-drug, this multi-tasking daily fluid serves as a high-protection sunscreen, an anti-inflammatory treatment, and a skin-blurring tint. It allows you to skip foundation entirely while actively healing your skin barrier throughout the day.

🌟 Key Product Features

  • The 6-in-1 "Defense Shield": This sunscreen goes beyond standard UV filters. It is clinically designed to form an invisible microscopic shield that protects delicate skin from six major environmental irritants:

    1. UVA Rays

    2. UVB Rays

    3. Blue Light (from screens)

    4. Airborne Allergens (Pollen, dust, and PM2.5 pollution)

    5. Excess Sebum breakdown

    6. Transepidermal Dryness

  • The "No-Foundation" Clear Beige Tint: It features a sheer, universally flattering clear beige color-correcting tone. It seamlessly diffuses the appearance of facial redness, dark spots, dullness, and enlarged pores, leaving a fresh, "semi-matte" finish with a natural, translucent glow.

  • Ultra-Purified Vaseline Base: True to the IHADA philosophy, it utilizes Shiseido’s ultra-refined, medical-grade petrolatum. It locks in moisture and prevents evaporation without clogging pores or triggering acne.

  • Hypoallergenic & Friction-Reduced Formula: Designed to feel completely weightless, it spreads effortlessly across raw or easily irritated skin without causing unnecessary friction.

    SPF50+ / PA++++ • Fragrance-free • Alcohol-free • Paraben-free

🧪 Active & Therapeutic Ingredients

Active / Key Ingredient

Role

What It Does

m-Tranexamic Acid

Dual Active

Simultaneously calms skin inflammation/roughness and blocks melanin pathways to prevent dark spots and freckles.

Highly Purified Vaseline

Barrier Sealant

Mimics the skin’s natural lipid barrier to prevent external allergens from penetrating the skin.

Hamamelis (Witch Hazel) Extract

Sebum Control

Soothes the skin while naturally minimizing grease breakdown so makeup or tint stays fresh.

Alpha-Theanine & Glycerin

Deep Hydration

Pulls water into the epidermis to keep the skin comfortably plump all day under dry air conditioning.

✨ Benefits for Your Skin

  • Soothes Redness While Covering It: Traditional tinted sunscreens or foundations can exacerbate flaky, raw, or burning skin. This fluid actively calms the underlying inflammation with Tranexamic acid while cosmetically neutralizing the redness.

  • Perfect for Pollen & Allergy Seasons: If your skin flares up, gets itchy, or breaks out due to changing seasons, pollution, or pollen, the texturized protective barrier prevents those micro-particles from clinging to your face.

  • Zero Cakiness: It acts as an incredible smoothing primer underneath makeup, but is beautiful enough to wear on its own for an effortless, "your-skin-but-better" look.

  1. Shake Well: As this product is a two-layer milk type, shake the bottle well several times before each use to ensure the ingredients are properly mixed.

  2. Dispense: At the end of your morning skincare routine, take an appropriate and sufficient amount of the sunscreen into your palm. Using a small amount will not provide adequate UV protection.

  3. Apply: Gently apply the product evenly across your entire face, blending it in until it covers all areas. It can also be applied to the neck and body if desired.

  4. Absorb: Allow the sunscreen to absorb fully into the skin for a few minutes before applying makeup.

  5. Reapply: Reapply as needed, especially after sweating or wiping with a towel, to maintain continuous protection. 

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